This postcard was printed during the 1960s and shows the Broadway Motel in Portland, Oregon, with its exterior layout and period automobile.
Portland’s mid-century growth included an expanding network of roadside motels designed to accommodate automobile travel, particularly along major urban corridors. Properties like the Broadway Motel reflected practical modernist design, with exterior staircases, open-air walkways, and visible parking areas that emphasized accessibility and convenience for guests.
The image features a two-story motel with bold horizontal lines, exterior staircases, and a prominent vertical sign, along with a parked mid-century car in the foreground. Clean chrome color and strong contrast highlight architectural details and the arrangement of balconies and railings, while the street-facing perspective places the building within its urban roadside setting.
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