Kellogg’s Rice Krispies 1959 Print Ad Woody Woodpecker Full Page - 10.5 x 13.5

Published in 1959, this Kellogg’s Rice Krispies print advertisement promotes the cereal’s sound-based branding through a playful combination of food imagery and animated character appeal.

By the late 1950s, breakfast cereal advertising increasingly targeted families and children through character licensing and sensory storytelling. Kellogg’s built much of Rice Krispies’ identity around its distinctive auditory experience, using slogans, mascots, and cartoon figures to make everyday breakfast both entertaining and memorable within postwar consumer culture.

The advertisement features a bowl of Rice Krispies with sliced bananas arranged as a visual centerpiece, paired with packaging imagery and illustrations of Woody Woodpecker alongside the familiar Snap, Crackle, and Pop figures. Bright color, bold typography, and a clean layout emphasize energy, nourishment, and fun, reinforcing the cereal’s association with sound, animation, and youthful enthusiasm. Printed as a full-page magazine advertisement measuring 10.5 x 13.5, the piece stands as a representative example of late-1950s branded food marketing.

The item shown in the listing is the exact item the collector will receive. We have tens of thousands of items to choose from. Shipping will always be combined (or refunded) to save you as much money as possible. Please contact us with any questions.