{"product_id":"postcard-rppc-california-eureka-ca-f-4th-fourth-street-kress-ward-cars-1940s","title":"Eureka California Fourth Street Kress Montgomery Ward 1940s RPPC Postcard","description":"\u003cp data-end=\"406\" data-start=\"243\"\u003eThis 1940s real photo postcard captures Fourth Street in downtown Eureka, California, documenting the city’s commercial corridor during the mid-century retail era.\u003c\/p\u003e\n\u003cp data-end=\"902\" data-start=\"408\"\u003eEureka’s waterfront economy supported a compact but active downtown district, where national chain stores stood alongside regional businesses. The image features the prominent Kress 5-10-25 Store sign rising above the streetscape and the Montgomery Ward storefront extending along the block. Period automobiles line the curb and move through the roadway, while pedestrians gather beneath extended awnings, reinforcing the everyday rhythm of a Northern California business district in the 1940s.\u003c\/p\u003e\n\u003cp data-end=\"1112\" data-start=\"904\"\u003eThe RPPC format preserves crisp architectural and signage detail, enhancing its appeal for collectors of California real photo postcards, Humboldt County history, and mid-century American retail streetscapes.\u003c\/p\u003e\n\u003cp data-end=\"1327\" data-start=\"1114\"\u003eWe have tens of thousands of items to choose from. Shipping will always be combined (or refunded) to save you as much money as possible. Please contact us with any questions, or visit our store page for specifics.\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1354\" data-start=\"1329\"\u003e \u003c\/p\u003e","brand":"Everything Ephemera","offers":[{"title":"Default Title","offer_id":52847754870968,"sku":"20240520R","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8740\/6008\/files\/57_7c6c4387-47ce-4371-bd50-43c427739d2a.jpg?v=1770873052","url":"https:\/\/everythingephemera.com\/products\/postcard-rppc-california-eureka-ca-f-4th-fourth-street-kress-ward-cars-1940s","provider":"Everything Ephemera","version":"1.0","type":"link"}