{"product_id":"postcard-oklahoma-okmulgee-new-el-rancho-motel-1960s-unposted-chrome","title":"Okmulgee Oklahoma New El Rancho Motel 1960s Postcard Unposted Chrome","description":"\u003cp data-end=\"381\" data-start=\"219\"\u003eThis postcard, printed around the 1960s, presents the New El Rancho Motel in Okmulgee, Oklahoma, with a clear view of its motor court layout and roadside signage.\u003c\/p\u003e\n\u003cp data-end=\"803\" data-start=\"383\"\u003eRoadside motels expanded rapidly during the postwar travel boom, offering convenient automobile access, parking directly outside rooms, and highly visible signage designed for highway traffic. Establishments like the New El Rancho Motel reflect this era of regional travel culture, where independent motor courts served families and long-distance drivers navigating expanding highway systems across states like Oklahoma.\u003c\/p\u003e\n\u003cp data-end=\"1311\" data-start=\"805\"\u003eThe image shows a low-slung, single-story motel complex arranged around a central drive, with covered walkways and parking spaces directly in front of each unit. A prominent freestanding sign reading El Rancho Motel rises near the entrance, anchoring the composition alongside mid-century automobiles parked on site. The color palette and crisp detail are characteristic of chrome-era postcard production, with bright sky tones and saturated greens enhancing the clean, modern presentation of the property.\u003c\/p\u003e\n\u003cp data-end=\"1602\" data-start=\"1313\"\u003eThe item shown in the listing is the exact item the collector will receive. We have tens of thousands of items to choose from. Shipping will always be combined (or refunded) to save you as much money as possible. Please contact us with any questions, or visit our store page for specifics.\u003c\/p\u003e","brand":"Everything Ephemera","offers":[{"title":"Default Title","offer_id":52978863833272,"sku":"20250524","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8740\/6008\/files\/57_6b3d7d8b-096e-43d7-97c5-a68bb7d57cff.jpg?v=1773002109","url":"https:\/\/everythingephemera.com\/products\/postcard-oklahoma-okmulgee-new-el-rancho-motel-1960s-unposted-chrome","provider":"Everything Ephemera","version":"1.0","type":"link"}