{"product_id":"postcard-montana-missoula-mt-greens-sweet-rest-motel-1960s-unposted-chrome","title":"Missoula Montana Green's Sweet Rest Motel 1960s Postcard Unposted Chrome","description":"\u003cp data-start=\"209\" data-end=\"375\"\u003eThis 1960s chrome postcard captures Green's Sweet Rest Motel in Missoula, Montana, during the height of mid-century roadside travel and regional automobile tourism.\u003c\/p\u003e\n\u003cp data-start=\"377\" data-end=\"938\"\u003ePostwar highway expansion reshaped western Montana, with Missoula serving as a key stop for travelers moving between the Pacific Northwest and the northern Rockies. Motor courts like Green's Sweet Rest reflected the standardized two-story exterior corridor layout that defined the chrome era, prioritizing direct room access, prominent roadside signage, and parking directly in front of each unit. The composition features a bright blue sky typical of chrome-process color saturation, reinforcing the aspirational tone common to motel postcards of the period.\u003c\/p\u003e\n\u003cp data-start=\"940\" data-end=\"1606\"\u003eThe card presents a wide street-level view of the motel façade, showing the long horizontal building, exterior staircase, and vertical neon-style “Motel” sign anchoring the property visually. Several mid-century automobiles are parked beneath the overhang, providing contextual scale and period detail consistent with 1960s production. The reverse indicates unposted status.\u003c\/p\u003e\n\u003cp data-start=\"940\" data-end=\"1606\"\u003eThe item shown in the listing is the exact item the collector will receive. We have tens of thousands of items to choose from. Shipping will always be combined (or refunded) to save you as much money as possible. Please contact us with any questions, or visit our store page for specifics.\u003c\/p\u003e","brand":"Everything Ephemera","offers":[{"title":"Default Title","offer_id":52893241278648,"sku":"20240504t","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8740\/6008\/files\/57_9f525f42-0a98-48ce-b950-97b83ab3b11c.jpg?v=1772347722","url":"https:\/\/everythingephemera.com\/products\/postcard-montana-missoula-mt-greens-sweet-rest-motel-1960s-unposted-chrome","provider":"Everything Ephemera","version":"1.0","type":"link"}