{"product_id":"postcard-california-whittier-greenleaf-avenue-ice-cream-parlor-1910s-unposted","title":"Whittier California Greenleaf Avenue Downtown 1910s Postcard Unposted Divided Back","description":"\u003cp data-start=\"222\" data-end=\"410\"\u003eThis 1910s postcard captures Greenleaf Avenue in Whittier, California, presenting a developing commercial corridor with streetcar tracks, storefront signage, and early automobiles in view.\u003c\/p\u003e\n\u003cp data-start=\"412\" data-end=\"888\"\u003eWhittier emerged in the late nineteenth and early twentieth centuries as a Quaker-founded agricultural town that steadily evolved into a regional commercial center. Downtown streets such as Greenleaf Avenue became focal points for retail trade, professional offices, and everyday services that anchored civic life. Postcards from this era document the transition from horse-drawn streets to automobile and streetcar infrastructure within small Southern California communities.\u003c\/p\u003e\n\u003cp data-start=\"890\" data-end=\"1457\"\u003eThe image shows a northward view along Greenleaf Avenue, with clearly lettered storefronts including an ice cream parlor and adjacent businesses beneath striped awnings. Streetcar rails run down the center of the unpaved roadway, while an early automobile is parked at left, situating the scene within the formative years of motor travel. Low commercial buildings line both sides of the street, and distant hills frame the horizon, reinforcing the small-town setting. The divided back format and unposted condition align with common production standards of the 1910s.\u003c\/p\u003e\n\u003cp data-start=\"1459\" data-end=\"1746\"\u003eThe item shown in the listing is the exact item the collector will receive. We have tens of thousands of items to choose from. Shipping will always be combined or refunded to save you as much money as possible. Please contact us with any questions, or visit our store page for specifics.\u003c\/p\u003e","brand":"Everything Ephemera","offers":[{"title":"Default Title","offer_id":52856680677560,"sku":"20250508R","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8740\/6008\/files\/57_95a418ad-ca1d-4509-a56e-5ae2c9776229.jpg?v=1771191645","url":"https:\/\/everythingephemera.com\/products\/postcard-california-whittier-greenleaf-avenue-ice-cream-parlor-1910s-unposted","provider":"Everything Ephemera","version":"1.0","type":"link"}