{"product_id":"postcard-california-glendale-ca-brand-avenue-coca-cola-downtown-1955-posted","title":"Glendale California Brand Avenue Downtown Coca Cola 1955 Postcard Posted","description":"\u003cp data-start=\"198\" data-end=\"359\"\u003eThis 1955 postcard captures Brand Avenue in downtown Glendale, California, during the height of postwar commercial expansion in the San Fernando Valley region.\u003c\/p\u003e\n\u003cp data-start=\"361\" data-end=\"1044\"\u003eBy the mid-1950s, Glendale had developed into a thriving retail and business district serving the growing suburban population of greater Los Angeles. Brand Avenue functioned as the city’s primary commercial corridor, lined with department stores, specialty shops, theaters, and regional businesses. Overhead trolley wires, mid-century automobiles, vertical neon signage, and clearly marked traffic lanes illustrate the automobile-oriented urban landscape typical of Southern California during this period of rapid development. The San Gabriel Mountains rising in the background anchor the scene geographically while reinforcing the city’s relationship to its surrounding landscape.\u003c\/p\u003e\n\u003cp data-start=\"1046\" data-end=\"1424\"\u003eVisible storefront signage includes a prominent Coca Cola advertisement along the avenue, along with additional retail and service businesses extending down the corridor. The image features strong mid-century chrome color saturation and crisp daylight contrast. The reverse bears postal markings indicating the card was mailed in 1955, with handwritten correspondence present.\u003c\/p\u003e\n\u003cp data-start=\"1426\" data-end=\"1715\"\u003eThe item shown in the listing is the exact item the collector will receive. We have tens of thousands of items to choose from. Shipping will always be combined or refunded to save you as much money as possible. Please contact us with any questions, or visit our store page for specifics.\u003c\/p\u003e","brand":"Everything Ephemera","offers":[{"title":"Default Title","offer_id":52891809611960,"sku":"20230305z","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8740\/6008\/files\/57_f83a8935-958f-4001-8700-8b8b23e2d114.jpg?v=1772234235","url":"https:\/\/everythingephemera.com\/products\/postcard-california-glendale-ca-brand-avenue-coca-cola-downtown-1955-posted","provider":"Everything Ephemera","version":"1.0","type":"link"}