{"product_id":"mclean-texas-cattle-brand-iron-round-up-ranch-1950s-postcard-unposted-chrome","title":"McLean Texas Cattle Brand Iron Round Up Ranch 1950s Postcard Unposted Chrome","description":"\u003cp data-start=\"78\" data-end=\"266\"\u003eThis postcard dates to the 1950s and documents cattle branding practices in the ranching region surrounding McLean, Texas, during the postwar agricultural expansion of the Texas Panhandle.\u003c\/p\u003e\n\u003cp data-start=\"268\" data-end=\"690\"\u003eRanching defined much of McLean’s mid-20th-century economy, with cattle operations shaping daily labor, seasonal rhythms, and local identity across the eastern edge of the Panhandle. Branding roundups remained a communal working event, bringing together ranch hands and neighbors to manage herds and reinforce ownership in an era when mechanization was expanding but traditional livestock handling methods still dominated.\u003c\/p\u003e\n\u003cp data-start=\"692\" data-end=\"1122\"\u003eThe image shows cowboys guiding calves into a wooden corral while a fire heats branding irons in the foreground, with open pasture and low hills stretching into the distance. The printed caption reads “Greetings from McLean, Texas,” framing the working scene as a regional landmark rather than a tourist attraction. Color printing and glossy surface identify the card as a mid-century chrome postcard, and the reverse is unposted.\u003c\/p\u003e\n\u003cp data-start=\"1124\" data-end=\"1413\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe item shown in the listing is the exact item the collector will receive. We have tens of thousands of items to choose from. Shipping will always be combined (or refunded) to save you as much money as possible. Please contact us with any questions, or visit our store page for specifics.\u003c\/p\u003e","brand":"Everything Ephemera","offers":[{"title":"Default Title","offer_id":52979707379896,"sku":"20230411","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8740\/6008\/files\/57_c1d80791-ffce-4722-bdba-c06e958b11cb.jpg?v=1773027899","url":"https:\/\/everythingephemera.com\/products\/mclean-texas-cattle-brand-iron-round-up-ranch-1950s-postcard-unposted-chrome","provider":"Everything Ephemera","version":"1.0","type":"link"}