{"product_id":"budweiser-beer-1959-hay-ride-print-ad-full-page-10-5-x-13-5","title":"Budweiser Beer 1959 Hay Ride Print Ad Full Page 10.5 x 13.5","description":"This 1959 Budweiser print advertisement promotes the brand through a nighttime hayride scene, reflecting postwar marketing that linked beer with seasonal leisure and group sociability.\u003cp data-start=\"186\" data-end=\"595\"\u003eDuring the late 1950s, Anheuser-Busch shifted its advertising away from production and brewing process claims and toward lifestyle imagery that portrayed Budweiser as part of everyday recreation. Beer was increasingly framed as a companion to informal outings, rural pastimes, and small-group gatherings, aligning the brand with approachable, middle-class leisure rather than formal dining or urban nightlife.\u003c\/p\u003e\n\u003cp data-start=\"597\" data-end=\"1092\"\u003eThe image shows three adults riding on a hay wagon after dark, with one man pouring Budweiser into a glass while a smiling woman looks on. Straw, plaid clothing, and lantern-style lighting emphasize a harvest-time setting and casual outdoor enjoyment. The headline “Budweiser — Where there’s life… there’s Bud” reinforces the idea of beer as part of shared experience and social moments. Light vertical banding visible in the image is a scanning artifact and is not present in the print ad itself.\u003c\/p\u003e\n\u003cp data-start=\"1094\" data-end=\"1383\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe item shown in the listing is the exact item the collector will receive. We have tens of thousands of items to choose from. Shipping will always be combined (or refunded) to save you as much money as possible. Please contact us with any questions, or visit our store page for specifics.\u003c\/p\u003e","brand":"Everything Ephemera","offers":[{"title":"Default Title","offer_id":52979690307768,"sku":"20230618 Q","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8740\/6008\/files\/57_96c720d7-a0fe-4cc4-8e25-6b7e8ddb3e0c.jpg?v=1773027627","url":"https:\/\/everythingephemera.com\/products\/budweiser-beer-1959-hay-ride-print-ad-full-page-10-5-x-13-5","provider":"Everything Ephemera","version":"1.0","type":"link"}